With parliament sitting this week, the federal government is trying to finalize its proposed laws to limit gambling advertising.
The current proposal is a partial ban, with limits to ads during general TV programming. Previously, a parliamentary committee, chaired by late Labor MP Peta Murphy, unanimously recommended banning gambling ads entirely.
The betting industry, unsurprisingly, doesn't want a full ban. Speaking on ABC Radio, the chief executive of Responsible Wagering Australia (the peak body for the industry), Kai Cantwell, argued bans push gamblers to illegal offshore services. He said this has already happened in parts of Europe. He also rejected suggestions advertising was normalizing gambling to children.
But is that true? What does the evidence say about ad bans like this?
Marketing is key
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