Last year, I started getting a lot of unsolicited phone calls, mainly from people trying to sell me things. This came as a surprise because, as a data scientist, I am very careful about what personal information I let out into the world. So I set out to discover what had happened.
My investigation took several months. It eventually led me to the labyrinthine world of data brokers.
In an attempt to address this need, the Australian government this month introduced long-overdue privacy reforms. But these reforms are still inadequate for the many privacy issues affecting people today, including targeting by data brokers and telemarketers.
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