Google confirmed Friday that it had pulled an ad for its Gemini artificial intelligence after it landed flat with some Olympics viewers.
The "Dear Sydney" ad, intended to tout capabilities of Gemini AI, featured a dad warmly describing how the tool wrote his daughter a fan letter from her to US hurdler Sydney McLaughlin-Levrone.
However, some viewers bashed the ad as promoting the notion that parents should coax their children to rely on AI rather than learn to express themselves.
"While the ad tested well before airing, given the feedback, we have decided to phase the ad out of our Olympics rotation," a Google spokesperson told AFP.
Social media posts fired off on an array of platforms questioned whether the ad signaled a dystopian future in which human creativity atrophies due to AI.
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