Current incumbent Bill Beaumont will step down in November.
Robinson will reportedly compete primarily with Scotland's John Jeffrey, the current vice-chairman, for rugby union's top job.
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Former Australia flanker Brett Robinson pledged "strong, transparent and inclusive leadership" after officially throwing his hat into the ring on Tuesday to succeed Bill Beaumont as chairman of World Rugby.
FIRST TAKE | Rassie's All Blacks picks show willingness to evolve, reward form with opportunity
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