Shares in French video game giant Ubisoft plunged nearly 20 percent Thursday after it dropped its profit targets following a delay to its latest "Assassin's Creed" title.
The publisher warned Wednesday that the game would now only hit shelves on February 14, instead of mid-November—in time for the crucial holiday season—as announced.
Adding to investor concerns, Ubisoft said the profit alert also reflected a need to update its "Star Wars Outlaws" game, released in August, "in response to player feedback".
Sales of the hotly awaited title have been lower than expected, and Ubisoft said it developers were focused on improving the game before moving to "further polish" the game-play of "Assassin's Creed Shadows".
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