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Parents in California who profit from social media posts featuring their children will be required to set aside some earnings for their minor influencers under a pair of measures signed Thursday by Gov. Gavin Newsom.

California led the nation nearly 80 years ago in setting ground rules to protect child performers from financial abuse, but those regulations needed updating, Newsom said. The existing law covers children working in movies and TV but doesn't extend to minors making their names on platforms such as TikTok and Instagram.

"A lot has changed since Hollywood's early days, but here in California, our laser focus on protecting kids from exploitation remains the same," he said in a statement. "In old Hollywood, child actors were exploited. In 2024, it's now child influencers. Today, that modern exploitation ends through two new laws to protect young influencers on TikTok, Instagram, YouTube, and other social media platforms."

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